Superior Japanese Matcha Tea in Convex Compostable Packs

28 May 2018 – An energy-enhancing premium Japanese Matcha Green tea sourced from a farm commended multiple times by the Japanese Emperor for its superior quality is now available for purchase online, in Convex compostable packaging.

Matcha Yu owner, Erin Lindwall.

Melbourne-based Matcha Yu combined their passion for Japanese tea and sustainability in January by launching their superior range of traditional Matcha tea in high barrier Econic bags, which protect both the tea quality and the environment.

Econic compostable packaging has been purpose-designed by Convex to allow eco-conscious companies reduce their impact on the environment while still retaining the same level of functionality and food safety provided by traditional plastic films. It is made from three different compostable films derived from sustainably-produced wood pulp and GM-free corn sources. Each film has been certified to the European and American compostability standards (EN 13432 and ASTM6400).

Matcha Yu owner Erin Lindwall says, “Because I am very environmentally focused, I wanted to make sure that anything I offer my customers is really eco-friendly. I spent a long time looking for a home compostable pack that was suitable for Matcha tea, which is sensitive to light and heat. I had samples sent to me from all over Australasia and the only pack that provided the premium barriers I needed was Econic. I want to make sure the tea reaches my customers in the best possible condition, and I’m confident it will in Econic.”

Known for its high anti-oxidant content and slow release caffeine that provides a healthy alertness – Matcha Green Tea is becoming increasingly popular in cafes and health food stores in many countries outside of Japan, especially Australia.

Matcha Yu offers the additional advantage of sourcing their Premium Matcha tea from Kifukuen Tea Farm, which has won first prize more than 20 times over 50 years in an Annual Competition for Tea in Japan, commended by the Emperor.

The Matcha Yu range also includes high quality culinary grade Matcha tea and Houjicha powder (Japanese Roasted Green Tea) sourced from other top performing Japanese suppliers.

You can find out more about Econic at:

You can find out more about Matcha Yu tea at: